Advanced AI Integrated Digital Marketing Training
About This Course
- AI Foundations & Core Marketing (SEO/Content):
- Fundamentals: Digital Marketing Ecosystem, Funnels & Buyer Journeys, Key Metrics.
- AI Content Creation: Using ChatGPT, Jasper, and Rytr for blogs, social media captions, and video scripts.
- AI SEO: Keyword research, content optimization using Surfer SEO, and local business listing optimizations.
- AI Social Media Marketing (SMO) & Analytics:
- Platforms: Social media strategies for LinkedIn, Instagram, and YouTube.
- Content Generation: AI-driven visual content creation using Canva AI and video editing tools.
- Social Optimization: Using ChatGPT for hashtag research, caption generation, and optimizing posting times.
- Month 3: Paid Ads (PPC) & Marketing Automation:
- Paid Campaigns: AI-enabled Search and Display ads on Google and Facebook/Meta.
- Automation: Using AI to build chatbots, AI-driven chatbots for customer service, and CRM integration.
- Email Marketing: Generative AI for personalized email subject lines and automated drip campaigns.
- Month 4: Advanced Analytics & Capstone Project:
- Analytics: In-depth training on GA4, Google Tag Manager, and predictive analytics to forecast trends.
- Strategy: Developing comprehensive, AI-powered marketing plans.
- Finalization: Capstone project, Portfolio Building, Resume, and Job Interview Preparation.
Key AI Tools Covered:
- Generative AI: ChatGPT, Jasper, Gemini, Claude.
- Design & Video: Canva AI, Midjourney.
- Marketing Analytics & SEO: Surfer SEO, Google Analytics 4, Meta Business Suite.
Your Instructors
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